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No.177 SIM音読用英文

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US Auto Industry Revs Up for Big Auto Show
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"You know, entertainment merging

with automobiles, music, fashion.

It's really cool.

I think that is what the future is all about,

merging all those different worlds together."

Hollywood celebrities such as Carmen Elektra

are adding glamour and excitement

to the event.

But the real stars

at the auto industry's most prestigious show

-- are the cars.

"The winner

of the 2007 North American Truck of the Year

is...the Chevy Silverado."

General Motors took the top awards this year

as automotive journalists picked the Saturn Aura and the Chevy
Silverado

as the best car and truck of the year.

Chevrolet's general manager Ed Paper, welcomed the endorsement.

"This is a huge day

for our company.

I don't believe

in the 14 years we've had the award

that we certainly have swept both car and truck awards.

So for us to get this award,

it's from so many different journalists,

just on the value of the product itself

and how it performs in the marketplace.

It is an absolute thrill for us.

I can't begin to describe it.

Like winning the Super Bowl."

But industry experts say

this "game" is far from over.

Using baseball terminology, "Car and Driver" magazine editor
Csaba Csere says

the big three automakers need several home runs

to regain their status as industry leaders.

"They don't need one home run.

They need three or four home runs

or six or eight triples and doubles."

Sales of light vehicles at G.M. and Ford were down

about 10 percent last year,

while Chrysler's sales remained flat.

In contrast, Japanese automaker Toyota saw an increase of 17 percent

and is now poised to topple G.M.

as the world's largest car maker.

But Chrysler chief Tom Lasorda says

it's too soon to count the domestic automakers out.

"Just come back to our showrooms and we'll show you

how good our products really are."

An estimated 700,000 people, some of them potential car buyers,
will see

just how well American cars stack up against the competition

when the show opens to the public this Saturday.


Mil Arcega, VOA News.
(Material is provided courtesy of voanews.com.)
by danueno | 2007-01-17 11:01 | SIM音読用英文


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